🏡 Why Two Homes in the Same Town Can Sell for $100K Apart
(And What You Can Learn From It)
You’ve probably seen it happen: two homes go up for sale in the same town, similar size, similar layout, and yet one sells for way more than the other.
Why?
It turns out that in today’s market, home values aren’t just about square footage and school ratings. Buyers are getting more selective, and that means small details can have a big impact on price.
Here are a few local factors that are quietly driving home values in towns north of Boston, across the North Shore, Merrimack Valley, and Southern New Hampshire.
🔍 1. Micro-Neighborhoods Matter
Two streets apart can mean two different price points. Proximity to a park, downtown, or even being on the “right side” of a neighborhood can subtly affect buyer perception, and price...
🌞 2. Natural Light, Layout & Flow
Buyers walk in and feel the difference. A home with good light, a sensible layout, and functional flow often sells faster and for more, even if the finishes aren’t brand new.
🚶♀️ 3. Walkability to Local Spots
Being close to restaurants, coffee shops, or schools is a lifestyle bonus for many buyers. Even if they’re not walking every day, just knowing they could often adds value.
🛠️ 4. Renovation Style & Quality
Today’s buyers are picky, and HGTV-educated. A modern kitchen with the right finishes will bring in stronger offers than a dated one, even if both are equally functional. And cheap DIY work? Buyers spot it instantly.
🛋️ 5. Bonus Spaces That Actually Add Utility
A finished basement or home office is only a value booster if it feels intentional and usable. Raw space doesn’t equal added value unless buyers can picture how they’ll live in it.
📍The Bottom Line
Buyers are paying top dollar for more than just size and location. They’re paying for lifestyle, convenience, and the emotional feel of a home.
💡 Want to Know What Adds Value in Your Zip Code?
We put together a free guide that breaks down what really moves the needle in today’s market, based on what buyers in our region actually care about.
It’s short, to the point, and packed with insights you won’t find in a Zestimate.






